The Future of Search: Search IS The Future

See on Scoop.itSocial media and Marketing Spyglass Measurement and Analytics

What is coming for SEO? 2014 and the few coming years will be dedicated to improving the quality of search and SEOs/digital marketers will need to expand their reach in order to remain ahead of search.

 

To summarize successful SEO will rely on:

 

– A better understanding of audiences at both global and personal levels;

– An optimized user journey across devices;

 

– Less and more user-centered, personalized content;

 

– The development of “real” expertise and authority;

 

 -Being proactive in semantic web standards adoption and optimization.

 

Read More: http://moz.com/ugc/the-future-of-search-search-is-the-future

See on moz.com

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